I am going to do some sort of consumer research here...i have been pluggin' away with my business Ovio Organico for almost 7 years now, it started out as a soap business, and then changed into 24 different skin care products because of my love of making up new products. I quickly realized that i couldn't afford the 12 different types of packaging, and all the professional labels that my products required (especially when there is always a minimum order per label)...so because of my lack of business skills i joined up with my good friend Richard (yes a man, not gay, but we've been friends for a long time..blah blah blah)..so then when Ovio became a real business, with a real accountant, etc..i felt out of my realm...everything had become so redundant and i lost my mojo. :( We went down to 3 products for cost reasons, and began selling in some stores, but it became boring and not that fruitful...so now what?! Last weekend i was at a Christmas show, and i had decided the week before to experiment with new essential oils, new mixtures...and even bought some blank Martha Stewart (gasp!) labels so i could create whatever the heck i wanted...and it was so fun!!! The mojo has made an appearance and i'm having crazy brain storming sessions in my, well, brain. Here are a few of my ideas:
1. Carry on with Ovio, but start carrying other products as well and have an on-line shop called Eco-nomical Organical or just Ovio Organico --'the eco-nomical source for all things organic', which would offer great prices on organic labels...
2. Continue on with Ovio and develope a product range that is A. very well -priced and sold on-line and at craft fairs, home parties, etc.. or B. regular priced that is only sold in stores, since i have to consider the mark-up the store would put on the product(where would you prefer to purchase?)
3. Continue on with Ovio but make it a mother/baby range only, (and do i sell on-line, or in stores?)
And the last part: What do you use most of? What would you be interested in using? ..i would very much appreciate your comments, phone calls, or e-mails...i need some direction!
